Behind the Creation: Venia 24 Villefranche
![Behind the Creation: Venia 24 Villefranche](http://row.waldorandco.com/cdn/shop/files/1_2db01524-f428-4458-9e33-7daee9d34be1.jpg?v=1705432240&width=767)
![Behind the Creation: Venia 24 Villefranche](http://row.waldorandco.com/cdn/shop/files/2_1f7b4afe-95ed-47ed-840b-983bbded8f7a.jpg?v=1705432241&width=767)
Behind the Creation: Venia 24 Villefranche
Join the content team at Waldor & Co. behind the making of the Venia 24 Villefranche campagin.
![A petite and elegant timepiece](http://row.waldorandco.com/cdn/shop/files/Content_blog.jpg?v=1705432240&width=767)
A petite and elegant timepiece
We wanted to create a petite timepiece that spoke of elegance. A blend of traditional design elements with modern aesthetics. The watch took shape with petite dimensions and a minimalistic round dial with dauphine style hands and roman numerals.
![A tribute to the early 80s](http://row.waldorandco.com/cdn/shop/files/Content_blog_1.jpg?v=1705432240&width=767)
A tribute to the early 80s
We wanted this vision to reflect in our campaign, transporting viewers to a world where the past meets the present. To accomplish this, we decided to shoot the campaign with a vintage Ferrari, a tribute to the early 80s.
![The perfect balance](http://row.waldorandco.com/cdn/shop/files/Content_blog_2.jpg?v=1705432240&width=767)
The perfect balance
From design to campaign, the Venia 24 Villefranche embodies our commitment to finding the perfect balance between classic design and modern aesthetics.